Miller Leasing for Plazamedia
Getting through snow and ice to a flexible leasing solution
Getting the production of all the European soccer championship matches up and running within a few months, embedded in daily studio shows and a ten-hour live program: For projects like this, TV service provider PLAZAMEDIA needs a lot of flexibility. That's why the Munich-based company opted for Miller Leasing - on a frosty January day in 2019.
Flexible from the start
"On that day, there was heavy snow and traffic chaos in Munich. Everyone was baffled that I still arrived on time at 11:00 a.m.," recalls Account Manager Svenja Engelhardt of the initial conversation at PLAZAMEDIA.
This laid the foundation for a mutually open and fair partnership. The conditions were also perfect - the first financing project could get underway.
Responding quickly, conserving liquidity
As an owner-managed company, Miller Leasing was able to respond very flexibly to the customer's needs right from the start: also in terms of individually tailored contract design.
This proved to be an important advantage, as PLAZAMEDIA often has to respond very flexibly itself. Thanks to the financial framework, the Munich-based company can now quickly expand its capacities as needed: be it with storage solutions, the latest technology or software. And instead of high initial investment costs, the monthly payments are plannable.
"Miller Leasing convinced us from the very first moment: as a reliable and financially strong partner who offers us flexible support."
PLAZAMEDIA: smart content solution
Since its foundation in 1976, the subsidiary of Sport1 Medien AG has developed into a leading sports TV producer in German-speaking countries. Today, PLAZAMEDIA is also an established provider of smart and digital content solutions for all media platforms. In 2021, for example, PLAZAMEDIA produced the European soccer championships for MagentaTV, Deutsche Telekom's TV streaming platform.
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